At Adobha Pure (trading as OKO Wholefoods and OKO Flavours), we are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.purebyadobha.com and purchase our premium organic coconut products.
Our Privacy Commitment
We value your trust and are dedicated to maintaining the confidentiality, integrity, and security of your personal information. We comply with applicable data protection laws and regulations in India and use industry-standard security measures to protect your data.
1. Information We Collect
We collect various types of information to provide you with the best shopping experience and to fulfill your orders efficiently.
Personal Information You Provide:
- Account Information: Name, email address, phone number, password
- Billing & Shipping Information: Full name, delivery address, billing address, postal code, city, state
- Payment Information: Payment card details (processed securely through payment gateways - we do not store complete card details)
- Order Information: Products purchased, order history, preferences, special instructions
- Communication Information: Messages, emails, reviews, feedback, customer support inquiries
Information Collected Automatically:
- Device Information: IP address, browser type, operating system, device identifiers
- Usage Data: Pages visited, time spent on pages, click-through rates, navigation paths
- Cookies & Tracking: Session cookies, preference cookies, analytics cookies, marketing cookies
- Location Data: Approximate geographic location based on IP address
- Referral Information: Source of traffic (search engines, social media, direct visits)
Information from Third Parties:
- Payment Processors: Payment confirmation, transaction status, fraud prevention data
- Shipping Partners: Delivery status, tracking information
- Social Media: Profile information if you connect via social login (with your permission)
- Analytics Providers: Aggregated user behavior and demographic data
2. How We Use Your Information
We use the collected information for various legitimate business purposes to serve you better:
2.1 Order Processing & Fulfillment
- Processing and confirming your orders
- Arranging product delivery and shipment tracking
- Managing payments and issuing invoices
- Handling returns, refunds, and exchanges
- Communicating order status and delivery updates
2.2 Account Management
- Creating and managing your user account
- Authenticating your identity and securing your account
- Maintaining your order history and preferences
- Managing your wishlist and saved addresses
2.3 Customer Service & Support
- Responding to your inquiries and support requests
- Resolving complaints and addressing issues
- Providing product information and recommendations
- Conducting customer satisfaction surveys
2.4 Marketing & Communications
- Sending promotional emails about new products, offers, and discounts (with your consent)
- Personalizing your shopping experience based on preferences
- Notifying you about products back in stock
- Sharing updates about our company and services
2.5 Website Improvement & Analytics
- Analyzing website usage patterns and user behavior
- Improving website functionality, performance, and user experience
- Testing new features and optimizing content
- Conducting market research and trend analysis
2.6 Legal & Security
- Detecting and preventing fraud, abuse, and security threats
- Complying with legal obligations and regulatory requirements
- Enforcing our Terms & Conditions and policies
- Protecting our rights, property, and safety
- Responding to legal requests and court orders
3. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your browsing experience and gather information about how you interact with our website.
Types of Cookies We Use:
| Cookie Type | Purpose | Duration |
|---|---|---|
| Essential Cookies | Required for website functionality, security, and shopping cart operations | Session |
| Preference Cookies | Remember your settings, language preferences, and login status | Persistent |
| Analytics Cookies | Track website usage, page views, and user behavior for improvements | Persistent |
| Marketing Cookies | Deliver personalized advertisements and measure campaign effectiveness | Persistent |
Managing Cookies: You can control and manage cookies through your browser settings. However, disabling certain cookies may affect website functionality and your user experience. Most browsers allow you to:
- View and delete cookies
- Block third-party cookies
- Block cookies from specific websites
- Block all cookies from being set
- Delete all cookies when you close your browser
4. How We Share Your Information
We respect your privacy and do not sell, rent, or trade your personal information to third parties. However, we may share your information in the following circumstances:
4.1 Service Providers
We work with trusted third-party service providers who assist us in operating our business:
These service providers are contractually bound to use your information only for the purposes we specify and to maintain appropriate security measures.
4.2 Legal Requirements
We may disclose your information if required by law or in response to:
- Court orders, subpoenas, or legal processes
- Requests from government authorities or law enforcement agencies
- Compliance with applicable laws, regulations, or legal obligations
- Protection of our rights, property, or safety, or that of our users or the public
4.3 Business Transfers
In the event of a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred to the successor entity. We will notify you via email and/or a prominent notice on our website of any such change in ownership or control of your personal information.
4.4 With Your Consent
We may share your information with third parties when you have given us explicit consent to do so.
5. Data Security
🔐 Our Security Measures
We implement robust technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. Our security practices include:
Important Notice: While we strive to use commercially acceptable means to protect your personal information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security. You are responsible for maintaining the confidentiality of your account password and for any activities under your account.
6. Your Privacy Rights
Under applicable data protection laws, you have certain rights regarding your personal information:
📋 Right to Access
You have the right to request access to the personal information we hold about you and receive a copy of your data.
✏️ Right to Rectification
You can request correction of inaccurate or incomplete personal information we have about you.
🗑️ Right to Erasure
You can request deletion of your personal information in certain circumstances (subject to legal obligations).
⛔ Right to Restriction
You can request restriction of processing of your personal data in specific situations.
📤 Right to Data Portability
You have the right to receive your personal data in a structured, commonly used format.
🚫 Right to Object
You can object to processing of your personal information for direct marketing or other purposes.
📧 Right to Withdraw Consent
You can withdraw your consent for marketing communications at any time by clicking "unsubscribe" in emails.
⚖️ Right to Lodge a Complaint
You have the right to file a complaint with the relevant data protection authority if you believe your rights have been violated.
How to Exercise Your Rights: To exercise any of these rights, please contact us at orders@okowholefoods.com or call +91 9944655999. We will respond to your request within 30 days.
7. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.
- Account Information: Retained for the duration of your account and for a reasonable period after account closure
- Order Information: Retained for 7 years for accounting, tax, and legal compliance purposes
- Marketing Communications: Retained until you unsubscribe or withdraw consent
- Website Analytics: Typically retained for 26 months
- Customer Support Records: Retained for 3-5 years for quality assurance and dispute resolution
When personal information is no longer needed, we securely delete or anonymize it in accordance with our data retention policies.
8. Children's Privacy
Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately. We will take steps to remove such information from our systems.
9. Third-Party Links
Our website may contain links to third-party websites, social media platforms, or services that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party sites you visit. This Privacy Policy applies only to information collected by our website.
10. International Data Transfers
Our primary operations are based in India. If you are accessing our website from outside India, please be aware that your information may be transferred to, stored, and processed in India or other countries where our service providers operate. By using our website and providing your information, you consent to such transfers.
We ensure that appropriate safeguards are in place when transferring data internationally, including the use of standard contractual clauses and ensuring our service providers comply with applicable data protection laws.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:
- Posting the updated Privacy Policy on our website with a new "Last Updated" date
- Sending an email notification to registered users (for significant changes)
- Displaying a prominent notice on our website
We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website after any changes constitutes your acceptance of the updated Privacy Policy.
12. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please don't hesitate to contact us:
Adobha Pure
Trading As: OKO Wholefoods & OKO Flavours
CIN: U15490TN2022PTC156219
GST: 33AAXCA8231D1ZN
Get in Touch with Our Privacy Team
Email:orders@okowholefoods.com
Phone:+91 9944655999
Website:www.purebyadobha.com
We are committed to addressing your privacy concerns and will respond to all inquiries within 30 business days.
